As a business owner it is hard to separate creative decisions from business decisions. I have struggled in the past to find a happy medium between the two. I have stayed away from what others are doing and what I'm doing to separate myself from other photographers. That is the thing you hear so often, be yourself, do what you want, don't copy the person next to you if you want to stay competitive. In recent years, I would find a prop that I love and buy it. The next day a photographer down the street is posting her image with that same prop and I'm fearful to post my images that I have taken that would be considered as "copying". Copying is not good, but what hasn't been copied?
Oh and how I dare not show my country side, someone might not like me because I have an accent or wear boots. Just the most silly things I can think of that cross my mind that I restrict showing about me and what I do because I thought it was a good business decision. I'm tired of not doing what I want with MY business and hiding behind those "business" decisions.
I'm tired of not showing ME. I don't specialize in one particular genre of photography. I love IT ALL. My husband witnesses me getting grumpy if I haven't photographed something in a day or two. He'll tell me to go take photos of grass just to put me in a good mood. Change puts me in a good mood. Changing my logo lately made me feel so much better about my entire life. Weird, I know, but that old logo was about a trend, looking swirly and elegant, but still bold.
My new logo is about me, my favorite colors, photography and guess what it is still BOLD. Very bold. It has paint and a hand-drawn camera, my two favorite things to be creative with. This takes me back to square one, why I went out on my own after having my daughter. To not work for others, but for myself. To paint backgrounds, build props, and explode creativity through out my business, home....my LIFE.
I create vision boards that are on my wall of things I see in magazines that inspire me and I have yet to do any of the ideas that come to mind, because I have been fearful that it isn't a good business decision. You know what else isn't a good business decision???? Being FEARFUL.
The FEAR stops HERE. I'm more than ready.
If you read this far, thank you.
Peace and Photography, KellyO.